F&F

The Ask
The ampersand is pretty important to Form & Fiction. They are a company of strong individuals who prefer to work as a team. Think Dolce & Gabbana, R&D, rhythm & blues, soup & sandwich, or Key & Peele.

The Answer
As part of a larger rebranding I worked with numerous artists, illustrators, designers and animators to create a library of motion content that celebrated F&F’s unique ampersand.