The Ask
Dropbox asked the users for their best “DropBox hack” and over 4,500 stories came flooding in. So Bonfire Labs worked with director Amanda Michelli to edit the pile down to the final three. Each one expressing a unique narrative worthy of being shared with the world.
The Approach
In the breakneck timeframe of 3 1/2 weeks, the production covered many miles – with principle talent in suburban Salt Lake City, near Portland, and Montreal. Two crews, lots of Skype, and a considerable amount of Red Bull™ resulted in three great stories: Clark, Eva, and Gilles.
| Client: | Drop Box (at Bonfire Labs) |